JOB TITLE: Communications Executive
CONTRACT: Full-time with 6 Month Probation
REMUNERATION: ?**Apply on the website**,**Apply on the website**
REMOTE WORKING: This role will be primarily based onsite full-time
(unless Government guidelines state otherwise)
LOCATION: TU Dublin Students? Union operates on the following
campuses:
* Blanchardstown Campus
* City Campus (Aungier Street, Bolton Street and Grangegorman)
* Tallaght Campus
OTHER BENEFITS: Flexible Working, Employers PRSA contribution; EAP
This is a 5 day a week position with a 6-month probation period, based
in Dublin.
DOWNLOADABLE LINKS: Application Form and full Job Description and
Person Specification
ABOUT TU DUBLIN SU
With a membership of over **Apply on the website**,**Apply on the
website** students, TU Dublin Students? Union is the largest
Students? Union in Ireland. This is a time of exciting change for
the organisation with the opening of our new state-of-the-art campus
at Grangegorman and the ongoing development of the TU Dublin, the
first technological university in the state.
TU Dublin Students? Union is unusual in Ireland in that it is
managed by a company limited by guarantee, which is owned by the
students of TU Dublin, by virtue of their membership of the Union. The
company is tasked with oversight of the operational functions of the
Union including Financial Management, Human Resourcing and Risk
Management and is not directly involved in the political activities of
the elected officers team.
TU Dublin SU appreciates that you may have experience in much but not
all of the areas outlined, and we are open to your application anyway.
We would love to work with a successful candidate to increase their
ability and capacity to deliver the responsibilities outlined here.
THE ROLE
TU Dublin SU is currently looking for a Communications Executive to
join our professional team to assist us in developing a more strategic
approach to all our communications activities across multiple
platforms in order to better inform and serve the interests of our
student members
We are looking for someone to help us develop our membership
communications through managing and developing our website, developing
engaging content for our socials and supporting our officers in
developing and delivering campaigns. The successful candidate will
support the development of great campaign materials, by ensuring that
data drives our content and engagement strategy and practices.
This role is ideal for someone proactive and with proven experience of
working on their own initiative, and in delivering high quality
materials that can be targeted and adapted for our diverse audiences.
Working with the President of the Students? Union and the
Development Manager, the Communications Executive will be responsible
for leading the development of our communications strategy that will
deliver on the political aims of the officers on behalf of the
membership. They will have a keen understanding of how to use data to
inform our communications activities, generate publicity campaigns and
oversee implementation, project manage through to completion and
evaluation.
As a student-led organisation, we have a very busy term time where we
engage regularly with our student members. During off-peak times we
use this time to plan and prepare. While the job description is
detailed, we focus on different projects at different times of the
year.
DUTIES WILL INCLUDE
_STRATEGY_
* Developing a TU Dublin SU communication strategy and implementing
and monitoring the plan to increase brand awareness, student
engagement, and effective communications to our members across the
University
* Analyse campaigns and communications performance and utilising
student feedback and data to increase engagement with audiences across
all media platforms
_BRAND DEVELOPMENT_
* Support and contribute to the continued development of strong brand
guidelines for the organisation.
* Support elected Officers and staff in embedding the brand and
brand values in all TU Dublin SU activities and services
_WEBSITE_
* Have overall responsibility for our website including development
of an overarching ?site map?, and ensuring it is up to date and
accurate
* Analyse website analytics regularly and report on same to the
political and operational team.
_SOCIAL AND DIGITAL MEDIA_
* Oversee the day to day running of all our social media channels by
designing and implementing regular social media plans and content
calendars to ensure all our campaigns receive the appropriate level of
promotion
* In conjunction with the elected team, create and post content
across all our digital channels to help increase engagement and
awareness of our organisation and its services
* Working with the staff and officers to ensure we engage with
followers professionally by responding to replies and enquiries in a
timely and appropriate manner.
* Monitor, analyse and report on all social campaigns to ensure we
are learning and building to grow our audiences and reporting same.
_CAMPAIGNS AND CONTENT_
* Work with the Student Officer team to promote their public profiles
and provide support on completing campaigns as outlined in their
manifesto
* Actively seek opportunities for sharing organisational wins from
all officers and staff and releasing through blog posts, news
releases, social media posts, and or other forms of content
* Monitor and evaluate all TU Dublin SU communications with the
student body to ensure they are effective and providing regular and
relevant data to colleagues on same.
* Oversee the design and development of the Unions overall
communications such as a regular Student Newsletter, Annual Report and
other publications, within our brand guidelines.
* Produce publicity materials (press releases, briefing, photocall
notices, and media statements) for all events and activities Support
events and activities on-site by collecting images/videos/quotes etc
for use after an event or live updating an event as required
_GENERAL_
* Monitoring news and current affairs, as well as relevant social
media accounts and regularly updating the team on relevant
developments
* Support driving excellent internal communications within our
political and operational team, ensure everyone knows what going on.
* Support the Events and Marketing team in their marketing and
promotion strategies and advising where appropriate
* Develop key relationships with our elected team, the university,
and other stakeholders to develop enhanced visibility to our audiences
* Act as the point of contact for all media enquiries to TU Dublin
SU and provide advice and guidance to elected officers and other
internal stakeholders on media interviews
* Support and assist our Student Media Crew and develop
opportunities for content collaboration
REQUIREMENTS
* Honours Degree in communications, journalism, or related area
* Minimum of 3 years? full-time relevant experience in a
communications, journalism, or relevant role.
ESSENTIAL
* Proven experience of developing and delivering on a communications
strategy with clear metrics of success
* Excellent demonstrable written skills with an understanding of the
importance of brand, tone and ability to convey complex messages while
writing for different media and audiences and demonstrating a keen
attention to detail
* Proven success in project planning and implementation, and ability
to work effectively in partnership with both internal and external
stakeholders
* A real passion for social and digital medias and a willingness to
learn about emerging technologies, innovations, and trends
* Experience of, or strong understanding of, producing web content
and an organisation?s social media presence
* Experience in creating content for websites and social media
campaigns for both organic reach and paid campaigns
* Proficiency in some or all core digital and e-Commerce tools e.g.
Google Analytics, Word Press, Canva / Adobe Suite, Hootsuite (or
similar), Facebook ads, LinkedIn ads, Google Ads, E-mail marketing
software
* Understanding of Data Protection issues and understanding of
confidentiality and discretion within the role.
* Experience in working for or good understanding of the press/media
industry in Ireland
DESIRABLE
* Competency in the Irish language
* Experience or working knowledge of the Higher Education sector
would be an advantage
* Experience of working in a membership-based organisation sector an
advantage
* E-mail marketing tools, Video and Photo Editing (Canva, Adobe
Suite) programmes would be advantageous
* Experience in listening and responding to people online in an
efficient manner
THE PERSON
The successful candidate will have:
* Fluent in verbal and written English.
* The right candidate must be able to think strategically and
creatively and be prepared to act under their own initiative where
appropriate
* An ability to work flexibly, manage working time effectively,
prioritise projects appropriately and sets realistic timescales
* Have strong problem-solving skills with a capacity to solve
problems creatively
* Good people skills and a positive work attitude.
* Proactive, energetic, enthusiastic, and adaptable approach to a
variety of tasks and projects
* A commitment to the principles of equality and diversity as well
as those of the Student Representative movement
* A real team player with an understanding that you will work in a
diverse environment working with cross-functional and
cross-organisational teams.
* Proven ability to manage a varied workload in a flexible and
diverse working environment
* Be willing to actively share ideas and information with people,
with the purpose of achieving a particular result as a team
* Show commitment to completing tasks to a very high standard
HOW TO APPLY
If you feel you are ready for this role and would like to apply,
please submit your CV and completed job application form to - **Apply
on the website**
CLOSING DATE: Friday the **Apply on the website**th of June at **Apply
on the website** am.
INTERVIEW DETAILS
LATE APPLICATIONS WILL NOT BE REVIEWED.
Interviews will be taken in person at a Dublin City location on
TUESDAY, THE **APPLY ON THE WEBSITE**TH OF JUNE **APPLY ON THE
WEBSITE**. Further details will be given to those candidates who are
shortlisted for interview. Canvassing is strictly prohibited.
Due to limited resources, feedback will only be given to candidates
who have been shortlisted for interview.
_TU DUBLIN SU CLG IS AN EQUAL OPPORTUNITIES EMPLOYER_
We need : English (Good)
Type: Permanent
Payment:
Category: Others
